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Archive for October, 2008

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Destination: Safe

PSA Contest:

Not wearing seat belts, impaired driving, and driving aggressively are serious problems on our roads. These things cause many injuries and hundreds of deaths in the Kansas City region each year.

Create your own original concept for a TV public service ad to raise awareness and inspire people to be safe on our roads. If you win, your ad could be your ticket to experience the KCTV5 suite at a future Kansas City Chiefs game. And the winning ad will be professionally produced and aired on TV. See your idea go from script to screen.

You don’t have to be an advertiser, writer, artist or photographer to create an effective safety message. Just grab a pen and paper or sit down at a computer and tell a story that could be turned into a public service ad. A story with an emotional connection can be a powerful and memorable way of bringing a message to life. Put yourself in the place of someone whose life has been negatively affected by driving without a safety belt, under the influence of drugs or alcohol, or in an aggressive way. What would it take to change someone’s behavior at the wheel? A ticket or jail time? Injury or death? Loss of respect from someone you care about?

Link to the contest website: http://www.kctv5.com/sponsors/17231351/detail.html

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